Friday, October 28, 2016

Is Microsoft passionate about its mobile strategy?

Is Microsoft passionate about its mobile strategy?

That's the burning question that has dripped from the tips of razor sharp tongues of many Windows phone fans. Cutting deep into the ether of social media and comment sections of articles written about Microsoft's mobile strategy this question has been followed by an even hotter and sharper response. To encapsulate the verbose rants into the what seems to be the consensus, "No" resounds as the reverberating retort.

This assessment is founded on the belief that Microsoft's investments in other platforms, their retreat from the consumer smartphone space, a history of limited marketing efforts, an apparent silence regarding its mobile plans and more are a testimony of this alleged non-commital attitude.



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