Friday, March 2, 2018

For Microsoft, 2018 could be a big year in mobile — but not phones

While Windows phones are dead for Microsoft, the company has planned an ambitious push into mobile for PCs in 2018.

With the demise of Windows on phones, a spotlight has been cast on Microsoft regarding its place in the mobile world. Microsoft has rightly been criticized for flubbing its phone strategy, putting at risk one of the pillars of the Universal Windows Platform (UWP) for its app strategy.

Putting that aside, it is interesting to note that Microsoft has a lot on its plate for 2018 with Windows and 4G LTE. While this is not entirely a phone strategy, it does suggest Microsoft has a new strategy to succeed in the increasingly mobile tech world.



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