Windows is Windows.
Many industry watchers take issue with the lack of explicit dialogue about the progress of Windows on mobile phone. To grasp Microsoft's advances in mobile, however, it is imperative that we evaluate the entire Windows 10 and Microsoft ecosystem strategy of which mobile is a single component. Things have changed. Simply put, Windows is Windows. So as the entire duo user-focused ecosystem matures and develops so does its mobile component toward that same duo user end.
With Windows as a service Microsoft is developing Windows 10, for everyone, for every personal computing device everywhere.
Part I: Hey, consumers, Microsoft is building a phone for you
Part II: Hey, enterprise, Microsoft wants that consumer in you
Windows is everywhere
If you're one of the 7 billion people on planet Earth, there's a good chance you've used Windows in some form. Microsoft's globe-hopping OS is part of virtually everything we do both professionally and personally. If you have a PC in your home, there's a 90% chance it runs Windows. The same applies if you use a PC at work. Many ATMs and other embedded devices run Windows. The OS is the underlying system, often unseen to us, that helps make much of the computing world go around.
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